The campaign, created by Republik, received a Strat Grand Prize in the nonprofit organization category.

Deux Huit Huit was in charge of web design and development of Fur Discount and Makefurhistory websites.

The #MakeFurHistory campaign was started by The Association for the Protection of Fur-Bearing Animals (APFA) and The Montreal Society for the Prevention of Cruelty to Animals (SPCA) with the support of LUSH Cosmetics. The campaign is aimed to raise awareness about certain practices of the fur industry.

Visit Furdiscount.com